Kinetic Pricing

Kinetic Pricing is a self-serve pricing research platform built for B2B SaaS founders and product teams. It turns pricing instinct into evidence by helping you model the revenue at stake, run a study with your own users, and get a clear recommendation on what to charge. You bring the respondents, Kinetic provides the research methodology and the analysis.

Unlike traditional consulting engagements, Kinetic is designed to be fast and affordable. A typical study can be set up in about 10 minutes and requires only 15 valid responses. The platform includes four research methods: Van Westendorp, Gabor-Granger, MaxDiff, and Conjoint, so you can match the study to the pricing decision in front of you.

Key Features

• Revenue simulator: Model the monthly recurring revenue impact of a price change and see the break-even retention rate before you run any research.
• Bring your own users: Distribute a mobile-optimized survey link to your mailing list or app users; Kinetic does not recruit participants on your behalf.
• Four research methods: Choose from Price Range Finder (Van Westendorp), Price Point Tester (Gabor-Granger), Feature Value Ranker (MaxDiff), and Package and Price Builder (Conjoint) to answer the specific pricing question you have.
• Clear verdicts: Deterministic curve intersections produce a price, a credible range, and a written recommendation you can act on, not a 50-page deck.
• Decision workspace: Kinetic Pro keeps studies, scenarios, decisions, and outcome checks together, so every price move stays attached to the evidence behind it.
• Fast setup: Collect the data you need in days, not months, with a self-serve workflow that founders and small teams can manage without a data scientist.

Who Should Use Kinetic Pricing

• B2B SaaS founders who are considering a price change and want to validate the direction with customer evidence.
• Product managers who need to choose between pricing tiers or feature bundles.
• Go-to-market and pricing teams that want to track pricing decisions over time and keep an audit trail.
• Agency or consulting teams that need a reliable way to run pricing studies for their clients (though the platform is designed for self-serve).

Frequently Asked Questions

What is Kinetic Pricing?

Kinetic Pricing is a self-serve pricing research tool for B2B SaaS founders. It helps you model the revenue impact of a price change, test prices with your own users using proven research methods, and get a clear recommendation.

Does Kinetic recruit participants for my study?

No. Kinetic uses your own users as respondents. You share the survey link with your mailing list, app users, or customer base. This keeps the feedback grounded in people who actually know your product.

How much does Kinetic cost?

Kinetic Pro costs $99/month after a 30-day free trial, and includes unlimited studies across all four methods. You can also purchase a one-time study starting at $149 if you only need a single decision.

Which research methods are included?

Kinetic offers four methods: Van Westendorp for finding a credible price range, Gabor-Granger for testing purchase intent at specific prices, MaxDiff for ranking feature value, and Conjoint for comparing package and price trade-offs.

How many responses do I need to get a useful result?

Kinetic works with as few as 15 valid responses. The platform shows the optimal price point and the range once you reach that threshold, so you can see the result building as responses come in.